Social networking sites like Facebook, Instagram, LinkedIn, Twitter, YouTube are developing into powerful and sophisticated digital communication channels.
Professional insight and understanding of company’s profile and marketing goals help to choose most relevant social channels for communication.
We therefore recommend starting with strategy development, define patterns of activity by other players in the market, analyze most successful marketing practices, and define the focus group and business goals. Each social media platform has its specific character, their audience and user habits – all of these should be taken into account when developing communication strategies about products and services.
Our experience at Bright shows that efficient and professional communication with a strong and enticing marketing message helps to increase the customer base and improve sales performance.
